"I've got this business, and I need a logo. Can you make me a logo?"

That's where many of my conversations start with potential clients. The short answer is, "Yes." The long answer is, "Yes, but let's step back and discover the narrative you want to tell."

These days anyone can create a logo by simply hopping on a plug-and-play design app and creating something with a few drags and drops. However, I believe your business will thrive when you explore what's going on behind that logo because it's more than a logo; it's a brand. Even more than a brand; it's a story.

Your logo is just the face of your brand. The part that people quickly identify. But when your customers dive further and experience what you provide, they'll become immersed in who your brand is. Every asset--colors, fonts, shapes, textures, messaging--builds your brand. That's where I want to partner with you. That's why telling stories is my passion.

"Design is a formal response to a strategic question."
–Mariona Lopez

First and foremost, I'm a graphic designer. However, after almost 20 years of living and growing in the creative world, I've discovered that design solutions are not skin deep. There's thinking, doodling, planning, and communicating. There are first drafts, mock-ups, and color studies. Every detail behind the scenes goes into creating the final product.

This understanding has fueled my passion for visually telling your brand's story. Whether it's logo design, event branding, or social media marketing, I strive for excellence in all I do. Let's partner together on your next creative journey.

“Our goals can only be reached through a vehicle of a plan, in which we must fervently believe, and upon which we must vigorously act. There is no other route to success.”
– Pablo Picasso

When we partner together, a plan is where we will begin. As Simon Sinek coined, let's start with why. Yes, the end product will include design that communicates your message, but the strategy behind it will be the foundation that helps it stand firm. We'll use tools like word maps and S.W.O.T. analysis. We'll uncover your mission, vision, and core values. As it all comes together, your brand story will take shape.